
SONY LATIN AMERICA
Sony Latin America kicked off their 2016 with a commercial spot for the Playstation store featuring their slate of AAA Games. Playfight created a fantasy scenerio of nebulous energy surrounding the main characters of the spot, engulfing them in a dense cloud of brilliant light. Playfight executed the commercial using a combination of 3D fume simulations and 2D compositing to create the energetic look.
ClientParagon Creative AgencyServicesDesign, Visual EffectsYear2016