WHO WE ARE

Founded in 2009 in Toronto, Canada, Playfight VFX is a dedicated group of talented, multidisciplinary animators, digital artists, visual effects generalists, and VFX supervisors who specialize in developing exciting content for all digital mediums.

With a rich history in motion graphics, animation, and visual effects, Playfight’s personal and unique approach to visual effects creates a holistic experience for filmmakers to fully realize their vision for any platform.

WHAT WE DO

Playfight is a top tier boutique production house whose services range across all things: visual effects, creative branding, promotions, multimedia installations, IP creation, animation, motion graphics, previsualization, conceptual design, marketing strategy, for cinema, television, digital media & advertising.

Playfight is passionate about storytelling, high-quality visual effects, and innovative business and marketing opportunities.

END TO END SOLUTIONS

Playfight's creative diversity enables forward thinking solutions throughout all stages of production, world building, shot development and digital deployment with visual effects.

Playfight’s mandate is to provide clients and collaborators with open, informed & enjoyable experiences.

Playfight brings ideas to life so everyone can experience them.

POST PRODUCTION SERVICES

WE IMAGINE, CREATE, AND BUILD STORIES

VISUAL EFFECTS

Our visual effects process starts with understanding the script and needs of the director and production teams. Our pipeline is built for fast turnaround, precision execution and an audience focused immersion. We specialize in live action CGI augmentation.

3D ANIMATION

Our repertoire of 3D animation services include modeling, texturing, rigging, dynamic lighting, animation & matchmoving for any hard or organic soft-body 3D creation. Our limit is your imagination.

CONCEPTUAL DESIGN

Our team of VFX supervisors, directors, filmmakers are skilled at conceptualizing overall design solutions for productions in need of aesthetic & visual consult. Our creatives and producers ensure the filmmaker’s vision is achieved.

CG ENVIRONMENTS

We construct photo realistic scenes by seamlessly blending, extending and creating any environment. From simple background replacements to fantastic, grandiose set pieces for blockbuster action scenes. Playfight can handle it.

MOTION GRAPHICS

Our core competencies in creative execution comes from a rich company history designing energetic, high-end, commercial show packaging for sport and event programming on a national and international scale.

PRE-VISUALIZATION

Before principal photography our 2D, 3D, and augmented reality (AR) pre-visualisation methods allow production teams to fully realize vision and script. Complex action design or shot planning provides cost effective and precise storyboard translation.

PRODUCTION SERVICES

WE SUPPORT, CONSULT, AND FUNDRAISE PROJECTS

ON-SET SUPERVISION

Playfight has a roster of experienced on set VFX supervisors and VFX assistants who can contribute at an advisory or hands on level to help production teams execute intricate visually demanding sequences.

TECHNICAL SUPERVISION

Playfight is fluent in on set, augmented reality systems that can stream live 3D environments live in camera. From a technical execution level, Playfight consultants have expertise in complex live action/3D integration.

TAX CREDIT/GRANT WRITING

Initial funding and expenditure recovery, we employ experienced grant writers & tax credit consultants to help your project obtain crucial government financing. Whether Film, TV, digital media or VFX - whatever your media project, we can help.

BRANDING AND DESIGN SERVICES

WE REFINE, EXPAND, AND SHARE STORIES

BRAND IDENTITY

Brand identity is critical for creating calls to action and addressing users’ needs. We help companies build their identities and know their target customers.

USER EXPERIENCE (UX)

In the digital world, the user is king. Digital applications must continuously put their users at the centre of their product or services and let them determine what’s relevant or not. Playfight will help navigate forward. not

VIDEO PRODUCTION

From conceptualization to post-production. Our team of producers, directors, and artists will help turn your idea or need into a reality.

POST PRODUCTION

Our history is in VFX— taking a feeling, story, or idea and making it a reality for users to experience. Our complete shop offers, editing, CC, VFX, and sound.

TECHNOLOGY

Web, mobile and tablet applications. Our team can consult, prototype, and develop solutions for business and commerce.

DATA ANALYTICS & REPORTING

The move to digital has created a wealth of user data. Analyzing and reporting on that data is critical for corporations to understand their user base and how they’re changing.

CLIENTS, PARTNERS, AND FRIENDS

WE WOULDN'T BE HERE WITHOUT YOU!